For Hotels, Resorts & Vacation Rentals

Social Media Management for Hotels & Vacation Rentals

Guests comment and message across time zones, in several languages, and often minutes before they book. "Is breakfast included?", "do you have a shuttle?" and "is it kid friendly?" all need an answer right then. OutReply replies around the clock in your property's tone, hands complaints to the front desk, and keeps your seasonal offers publishing on schedule.

AI reply previewReplied in 4s
Customer comment

Is breakfast included? And is there parking?

Your reply, drafted by OutReply

Breakfast is included with all our room rates, served from 7 to 10:30am. We have on-site parking for $15 per night and it's first come, first served. Book direct through the link in our bio for the best rate. We'd love to host you! 🌴

Why hotels & hospitality teams look for a social media tool

The problems below come up in almost every conversation we have with people in your industry.

Guests message at 3am your time

Travellers plan across time zones. A question left until morning is a booking made with a competitor overnight.

The front desk has other priorities

Check-ins, calls and guests in the lobby always come before the Instagram inbox, so social replies lag for days.

A public complaint at the wrong moment

One unhappy guest under your best pool photo, unanswered for a weekend, is what every future guest reads first.

HOW OUTREPLY HELPS

Built for the way hotels & hospitality businesses use social media

Every feature below is live in OutReply today. Click through to see how each one works.

Around-the-clock answers about your property

OutReply knows your amenities, policies, check-in times and directions and replies to comments and DMs any time of day, in your property's tone, with a link to book direct.

AI comment & DM replies

Complaints escalated with a draft in hand

Sentiment analysis flags unhappy guests instantly. The duty manager gets the comment with a suggested reply, so the public sees a prompt, gracious response and the issue moves to a private channel.

Sentiment analysis

Seasonal offers scheduled months ahead

Plan low-season deals, event weekends and holiday packages across Instagram, Facebook and LinkedIn from a single calendar with per-platform previews.

Multi-platform publishing

Front desk, marketing and management in one inbox

Invite the team, assign conversations, and keep replies consistent across shifts and properties with shared brand rules.

Team collaboration

What AI replies look like for hotels & hospitality

Real questions from real comment sections, answered the way OutReply drafts them once it knows your business. Edit anything before it goes out, or let routine ones send automatically.

Instagram comment

β€œIs breakfast included? And is there parking?”

OutReply's reply

Breakfast is included with all our room rates, served from 7 to 10:30am. We have on-site parking for $15 per night and it's first come, first served. Book direct through the link in our bio for the best rate. We'd love to host you! 🌴

Facebook comment

β€œThe AC in our room barely worked all weekend. Really disappointing for the price.”

OutReply's reply

We're sorry, that's not the stay you should have had with us. Please send us a private message with your room number and dates so our manager can look into it personally and make things right.

Instagram comment

β€œDo you have a shuttle from the airport?”

OutReply's reply

We do! Our shuttle runs from the airport every hour from 6am to 11pm and takes about 25 minutes. Just let us know your flight details when you book, or message us here and we'll arrange it. ✈️

Frequently asked questions

The AI can read and draft replies in the language the guest used. You set the default tone and any policy wording it must keep, and you can require approval for languages your team wants to check.

Negative comments are flagged by sentiment analysis and can be routed to a team member with a suggested reply. Spam and abuse can be hidden automatically.

Yes. Each property is a brand with its own accounts, knowledge and team, with reporting across the whole portfolio.

No. OutReply manages social media conversations and content. Your replies can link to your booking engine so guests reserve direct.

Give your hotels & hospitality audience an answer in seconds

Connect your Instagram and Facebook accounts, describe your business once, and let OutReply handle the comments and DMs that keep you from your work.